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Marketing

Marketing

The Reasons Why an Inbound Marketing Strategy is Vital for Your Business

Simply put, inbound marketing is the practice of influencing potential customers in finding your business.

Marketing

Mobile Marketing and Why it is Important

Mobile marketing means aligning your marketing strategies to mobile devices. The content is designed to cater primarily ...

Marketing

Twelve Digital Marketing Trends for 2022 that you need to Take Advantage of

Digital marketing is always changing and evolving, but 2022 will likely hold some dramatic changes. Businesses and brand...

Marketing

Top Advantages of Digital Marketing

Digital marketing comprises all marketing efforts that use the internet. These include digital channels such as search e...

Marketing Social Media

How to Build the Perfect Social Media Marketing Strategy

Now, since we are all well aware of the benefits, it is now time that we move down to social media marketing strategy. L...

Marketing Social Media

How to Run Facebook Ads Campaigns

Once you have mastered the basics of managing a Facebook Page (i.e., posting and checking your results), you might consider using Facebook ads to reach a wider audience.

Marketing Social Media

How to Define Your Social Media Buyer (Audience) Persona

Defining a buyer persona—also called a customer persona, audience persona, or marketing persona—helps you target your ideal customer.

Marketing Social Media

How to Conduct a Social Media Audit

If you’re using social media to market your business, you need to understand how to perform a social media audit. Don’t ...

Marketing Social Media

How to Create Successful LinkedIn Ad Campaigns

LinkedIn ads help your business with three types of marketing objectives: Awareness: Create more awareness of your comp...

Marketing Social Media

How to Run Successful YouTube Ads

YouTube ads can help you work towards the following business goals: Collect leads Drive website traffic Increase produc...