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Marketing

Marketing Social Media

How to Create Successful LinkedIn Ad Campaigns

LinkedIn ads help your business with three types of marketing objectives: Awareness: Create more awareness of your comp...

Marketing Social Media

How to Run Successful YouTube Ads

YouTube ads can help you work towards the following business goals: Collect leads Drive website traffic Increase produc...

Marketing Social Media

How to Create a Winning Social Media Marketing Strategy

A social media strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your ac...

Marketing Social Media

How To Create Successful Twitter Marketing Campaigns

Twitter is being successfully used as a B2B marketing channel as consumers with a wide range of interests in different i...

Marketing Social Media

How to Create Successful Facebook Marketing Campaigns

Facebook is the most popular social network in the online world/internet. As a complex interactive community, Facebook o...

Social Media Advertising
Marketing Social Media

Ads 101: Social Media Advertising Tips

Social media advertising is a must if you’re looking to reach a new, targeted audience—fast. Like it or not, organic rea...

Marketing Social Media

The Complete Guide To Influencer Marketing In Kenya (With Examples)

People buy people, not products. You have probably bought a product because you saw an influential person you admire hol...

Marketing Social Media

Facebook to Charge VAT for Ads in Kenya

Beginning 1 April 2021, Facebook ads in Kenya are subject to a value-added tax (VAT) at the applicable local tax rate. T...

Marketing

Trends Shaping the Future of Marketing, Even After COVID-19 Is Gone

Marketing is an evolving field, and the future of marketing is likely to be influenced by various factors, including tec...

Marketing

How to get hired at a top Digital Marketing Agency

Agency life. We’ve all seen the photos posted on social media – the cool offices, the unique culture, the Silicon Valley...