Once you have mastered the basics of managing a Facebook Page (i.e., posting and checking your results), you might consider using Facebook ads to reach a wider audience.
The power of social media represents an almost unlimited opportunity to raise awareness of your business and increase vi...
Defining a buyer persona—also called a customer persona, audience persona, or marketing persona—helps you target your ideal customer.
If you’re using social media to market your business, you need to understand how to perform a social media audit. Don’t ...
LinkedIn ads help your business with three types of marketing objectives: Awareness: Create more awareness of your comp...
YouTube ads can help you work towards the following business goals: Collect leads Drive website traffic Increase produc...
A social media strategy is a summary of everything you plan to do and hope to achieve on social media. It guides your ac...
Twitter is being successfully used as a B2B marketing channel as consumers with a wide range of interests in different i...
Facebook is the most popular social network in the online world/internet. As a complex interactive community, Facebook o...
Social media advertising is a must if you’re looking to reach a new, targeted audience—fast. Like it or not, organic rea...