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Advertising

Repurposing Content for Maximum Reach & ROI - digital transformation. clicks to conversions
MarTech Marketing Technology

From Clicks to Conversions: Crowdol’s MarTech Strategies

Capturing attention online is just the first step; the real challenge lies in turning that interest into meaningful acti...

Geo-Targeting in Digital Advertising
Targeting

Geo-Targeting: A Game Changer for Advertisers

Geo-targeting in digital advertising is a powerful tool that can help businesses leverage the power of location-based ta...

social media marketing with AI
Social Media

Social Media Marketing of the Future: What You Need to Know

Social Media Marketing is poised to take a giant leap into the future as technology evolves and consumer behavior underg...

Social Media Marketing in 2024: The Futuristic Strategies You Need to Know. State of Digital in Kenya 2024
Social Media

Social Media Marketing in 2024 & Beyond – What You Need to Know

Social Media Marketing in 2024 is poised to take a giant leap into the future as technology evolves and consumer behavio...

dynamic ad targeting
Personalization

Leveraging Dynamic Ad Targeting for Ad Content Success

With so much competition for consumers’ attention, the ability to personalize ad content in real time can make all the d...

Marketing

How to Serve Ads Based on Contextual Targeting

In the ever-evolving world of digital advertising, contextual targeting has emerged as a powerful tool for advertisers a...

The Role of Predictive Analytics in AI-Powered Advertising: Targeting the Right Audience
Marketing

The Role of Predictive Analytics in AI-Powered Advertising: Targeting the Right Audience

In today’s digital age, advertising has become more data-driven than ever before. With the rise of artificial intelligence (AI) and predictive analytics, advertisers have the ability to target their ideal audience with unprecedented precision. This has led to a significant shift in the way companies approach their advertising strategies, as they are now able to personalize their marketing efforts and maximize their return on investment.

Social Media

Facebook Marketing 101: Measuring & Optimizing Your Online Ads

If you’re like me, you love Facebook. You love scrolling through your news feed, liking and commenting on your friends’ posts, and watching cute cat videos. But did you know that Facebook can also help you grow your business? That’s right; Facebook is a social network and a powerful advertising platform that can help you reach your target audience, generate leads, and increase sales.

Social Media

How to Use the Facebook Reporting Tool to Improve Your Online Advertising Strategy

Facebook is one of the most popular and powerful platforms for online advertising. With over 2.8 billion monthly active users, Facebook offers a huge potential audience for your business. But how do you know if your ads reach the right people, deliver the right message, and achieve the right results?

Social Media

The Power of People-Based Measurement for Online Advertising on Facebook

Online advertising is a powerful tool for reaching potential customers and growing your business. But how do you know if your ads are effective? How do you measure the impact of your campaigns on your bottom line?