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Content marketing

Repurposing Content for Maximum Reach & ROI - digital transformation
Content Creation

Repurposing Content for Maximum Reach & ROI

Repurposing content is the art of transforming existing content into new formats to reach a wider audience and increase ...

Content Marketing

Content Marketing Mastery: 3 Ultimate ROI Roadmap

Content marketing has become integral to businesses’ marketing strategies in recent years. It is a powerful tool f...

Digital Marketing - Social selling - customer experience
Marketing

Digital Marketing Industry Trends to Expect in 2024

As we approach the end of 2023, it’s time to look ahead and anticipate what the new year will bring for the digita...

Content Creation

Building a Strong Community on Social Media: 5 Engagement Strategies to Try

For businesses and organizations, creating a strong community on social media can be a powerful tool for building brand loyalty, increasing customer engagement, and driving sales. Social media has become an integral part of our everyday lives. It has not only revolutionized the way we communicate, but it has also changed the way we build and nurture communities.

Marketing

How to Find and Land Your Dream Online Marketing Gig in 2024

Online marketing is a booming industry that offers a lot of opportunities for creative and skilled professionals. Whether you want to work as a social media manager, content writer, SEO specialist, email marketer, or web designer, there’s a freelance gig out there for you.

Marketing

10 Digital Skills Every Marketing Team in Hospitality Must Have in 2023 & Beyond

In today’s ultra-competitive hospitality industry, businesses must have the right digital marketing skills to stay competitive. With the rapid changes in digital technologies, it has become much more important for businesses in the hospitality industry to be agile and future-focused in their approach to marketing strategy. As digital marketing trends evolve, companies must arm their marketing teams with the right digital skills to remain competitive in the future years.

Marketing

How to Measure the Success of Your Digital Marketing Campaigns

Hi there, fellow marketers! I’m sure you’re all wondering how to measure the success of your digital marketing campaigns. After all, you don’t want to waste your time and money on strategies that don’t work, right?

Marketing

The Role of Video in Digital Marketing

Video has emerged as one of the most powerful elements of digital marketing. Its ability to grab and hold attention and be long-form content means it will remain a pillar element of digital marketing for some time.

Social Media

Importance of Social Media in B2B Marketing

If you’re a B2B marketer, you might think social media is not for you. After all, social media is for teenagers, celebrities, and cat videos. Wrong! Social media is a powerful tool for B2B marketing.

Marketing

10 Reasons of Developing a Strong Marketing Strategy

You might wonder why you need a marketing strategy if you’re a business owner. After all, you have a great product or service, and your customers love you. What more do you need?