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digital platforms

Social Media

6 Powerful Ways How Social Media Drives Consumer Behavior in the Digital Age

Consumer behavior refers to the study of individuals, groups, or organizations and their processes when selecting, purch...

Technology

COVID-19 Driving Growth of Digital Financial Services

They say every cloud has a silver lining, and the Covid-19 pandemic seems to be inspiring the growth of digital financial services if the recently released financial results of the region’s largest commercial bank and communications companies are anything to go by.