With the increasing reliance on technology and the internet, companies are constantly seeking new and innovative ways to...
Online marketing is a booming industry that offers a lot of opportunities for creative and skilled professionals. Whether you want to work as a social media manager, content writer, SEO specialist, email marketer, or web designer, there’s a freelance gig out there for you.
Artificial intelligence (AI) is transforming the world of digital marketing in many ways. AI can help marketers optimize their campaigns, personalize their content, generate new leads, and improve their conversions.
Artificial intelligence (AI) is rapidly changing the world of marketing. From automating repetitive tasks to providing previously unavailable insights, AI is helping marketers to do their jobs more effectively and efficiently.
Kenya is a country with a rapidly growing digital economy. In 2022, the internet penetration rate was 84%, and the country is home to many businesses that rely on digital marketing to reach their customers. However, there is a significant digital marketing skills gap.
In today’s ultra-competitive hospitality industry, businesses must have the right digital marketing skills to stay competitive. With the rapid changes in digital technologies, it has become much more important for businesses in the hospitality industry to be agile and future-focused in their approach to marketing strategy. As digital marketing trends evolve, companies must arm their marketing teams with the right digital skills to remain competitive in the future years.
Facebook is one of the most popular and powerful platforms for online advertising. With over 2.8 billion monthly active users, Facebook offers a huge potential audience for your business. But how do you know if your ads reach the right people, deliver the right message, and achieve the right results?
Online advertising is a powerful tool for reaching potential customers and growing your business. But how do you know if your ads are effective? How do you measure the impact of your campaigns on your bottom line?
Online advertising is a powerful way to reach potential customers and grow your business. But how do you know if your ads effectively reach the right people? How do you measure the impact of your campaigns across different devices and platforms?