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In today’s ultra-competitive hospitality industry, businesses must have the right digital marketing skills to stay competitive. With the rapid changes in digital technologies, it has become much more important for businesses in the hospitality industry to be agile and future-focused in their approach to marketing strategy. As digital marketing trends evolve, companies must arm their marketing teams with the right digital skills to remain competitive in the future years.
If you’re a B2B marketer, you might think social media is not for you. After all, social media is for teenagers, celebrities, and cat videos. Wrong! Social media is a powerful tool for B2B marketing.