If you’re like most business owners, you probably think that email marketing is dead. After all, who reads emails anymore, right?
Wrong!
Consumer behavior refers to the study of individuals, groups, or organizations and their processes when selecting, purch...
Influencer marketing is a method in which a brand or individual acts as an expert on a subject and engages their audienc...
Digital marketing trends in 2023 will continue to evolve and adapt to new technologies and consumer behaviors. One direc...
Websites have become an integral part of our daily lives. You can find almost anything you want to buy online, from groceries to electronics to entertainment to clothes.
Competitor analysis and market research are essential for any business to understand its competitors and the competitive...
Running an online business can seem easy at first. After all, you don’t need to physically rent a shop, or build one. Al...
Digital marketing is always changing and evolving, but 2022 will likely hold some dramatic changes. Businesses and brand...
In the current modern society, social media is one of the most common ways we communicate with one another. This is true for both adults and children.
The Kenya Revenue Authority (KRA) has confirmed a steady rise in the number of individual taxpayers rushing to verify their tax compliance status this week.
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